How Supra ITS is supporting customers during the Covid-19 pandemic

Business continuity is nothing new to Supra ITS; it’s something we help our customers with so they can be ready for a disruption. The Covid-19 pandemic means those business continuity plans are being tested, and ours in play right now.

Because providing business uptime services is already a Supra key service offering and something we must maintain internally to a high standard, we’ve been able to shift gears to deal with the disruptions our customers are facing now. This includes our operations team working remotely for the foreseeable future as we are confident in our own regularly-tested operational preparedness—for us the transition was smooth and hopefully invisible to you, our customers.

Now that the Supra team is working remotely, we have shifted our support model that recognizes that many “nice to have” projects are being put on hold and the focus is on maintaining mission critical systems and data protection. The current support model recognizes that most of our customers are now working from home, so Supra has recalibrated to prioritize on end-user / access related issues so we can continue to deliver a reliable and stable an environment so your employees can continue to work remotely.

Because so many people are working from home, service providers such as Supra or remote collaboration services are seeing an increase in support requests, bandwidth utilization and requests for services. The global surge in telephone outages and conferencing system disruptions is to be expected, so just as everyone is being asked to flatten curve of Covid-19 cases through social distancing, we would ask that customers help us with “flattening the IT curve” with the following recommendations:

1)            For Supra support, use email (Support@supraits.com) or our portal, whenever possible.

2)            For phone support, our support team will take your request and then to move quickly to a different communication platform, including mobile, to reduce our load on the phone systems.

3)            We have implemented some internal limits on the time we spend on a support call. This does not mean we reduce how much time we dedicate to your support issue, only that we are now cognizant that a limited resource (phone lines) are in short supply.

4)            If your issue is not urgent, please indicate that it is not urgent, and we will prioritize those issues during non-business hours.

5)            If you have closed your office, please send an email to Support@supraits.com, indicating that your office is closed. We can adjust our monitoring, response and remediation processes to reflect the fact that this location is no longer staffed until it re-opens.

For obvious reasons we are limiting onsite visits for the foreseeable future. Support teams will assess each onsite request, with management approval. If deemed urgent and necessary, we will continue to support you 100%. If the request is not urgent or there is a work-around, our team will work with you to schedule an alternate date for an onsite visit that is safe and complies with Government of Ontario recommendations.

We’ve already received a few questions from you, our customers, so we’ve created a quick FAQ to help provide further information and will update as needed. Also bear in mind that any time of uncertainty, scammers, criminals and crooks will try to take advantage of the situation. Remain vigilant, and especially on-guard for email related hoaxes or malicious content.

There are many ways artificial intelligence (AI) and machine learning already impact cybersecurity. You can expect that trend to continue in 2024 – both as tools for data protection as well as a threat.

Balancing Cybersecurity Innovation Amid Evolving Threat Landscapes

Even as you implement AI and machine learning into your cybersecurity strategy through the adoption of tools like Security Orchestration, Automation, and Response (SOAR), Security Information and Event Management (SIEM) and Managed Detection and Response (MDR), so are threat actors. They will continue to update and evolve their own methodologies and tools to compromise their targets by applying AI and machine learning to how they use ransomware, malware and deepfakes.

With small and medium-sized businesses just much at risk as their large enterprise counterparts, SMBs must take advantage of AI and machine learning as mush possible. AI-directed attacks are expected to rise in 2024 in the form of deepfake technologies that make phishing and impersonation more effective, as well as evolving ransomware and malware.

Deepfake social engineering techniques

Deepfake technologies that leverage AI are especially worrisome, as they can create fake content that spurs employees and organizations to work against their best interests. Hackers can use deepfakes to create massive changes with serious financial consequences, including altering stock prices.

Deepfake social engineering techniques will only improve with the use of AI, increasing the likelihood of data breaches through unauthorized access to systems and more authentic looking phishing messages that are more personalized, and hence, more effective.

Countering Cyber Threats and Harnessing Innovation in 2024

If hackers are keen on leveraging AI and machine learning to defeat your cybersecurity, you must be ready to combat them in equal measure – just as AI and machine learning will create new challenges in 2024, they can also help you bolster your cybersecurity. While regulations are being developed to foster ethical use of AI, threat actors are not likely to follow them.

AI will also affect your cyber insurance as your providers will use it to assess your resilience against cyberattacks and adjust your premium payments accordingly. AI presents an opportunity for you to improve your cybersecurity to keep those insurance costs under control.

Conclusion

There’s a lot of doom being predicted around the growing use of AI and machine learning. And while it does pose a risk to your organization and its sensitive data, you can use it to bolster your cybersecurity even as threat actors leverage AI to up the ante. A managed service provider with a focus on security can help you use AI and machine learning to protect your organization as we head into 2024.

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