
Radio Broadcasting Group, a media company with multiple regional affiliates required a scalable and secure Content Management System (CMS) that could centralize operations and empower non-technical users. Supra delivered a custom CMS solution with advanced capabilities, an intuitive interface, and high scalability, enabling the client to efficiently manage multiple websites while optimizing resources and reducing costs.
A prominent media and advertising company
Media
100+
Users
Application Modernization
The client faced several critical challenges:
Supra developed a custom CMS solution tailored to the client’s requirements. Key features of the solution included
User-Friendly Interface: An intuitive design ensured minimal training was required for staff.
Multi-Site Management: A single installation enabled the management of multiple websites across regions.
Modular Architecture: Features could be added or upgraded as needed, ensuring flexibility and scalability.
Enhanced Security: Closed-source architecture with encryption of sensitive data.
Efficient Workflow: Tools like an advanced WYSIWYG editor with workflow management features, and multi-user capabilities enhanced operational efficiency and collaboration.
SEO Optimization: Built-in tools ensured websites were search-engine friendly, enhancing visibility.
The custom CMS delivered measurable benefits to the media company
Content for multiple websites was managed 40% faster due to streamlined processes.
A 25% reduction in staffing requirements for website maintenance.
Operational costs dropped by 30% through internalized content management and rapid deployments.
More frequent updates led to a 20% increase in website traffic.
The platform’s modular design ensured support for new features and additional websites without disruption.
No reported data breaches due to robust encryption and security measures.
The custom CMS solution provided by Supra continues to empower the client by addressing their operational inefficiencies, improving content delivery, and reducing costs. This solution positioned the client to respond quickly to market changes and maintain a competitive edge in the digital space.
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